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Ford Now Leads Sales Consideration with Millennials

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Growing interest in utility vehicles among America’s 80 million-strong millennial generation – those born between the early 1980s and early 2000s – is bolstering purchase consideration for the Ford brand.

 

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I would add to the press release that Millennials, like my wife & I, find MFT to be very easy to use and an advantage that Ford has over competitors. Many of our friends who are also of our generation are very impressed when they ride in our cars and see what MFT can do.

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