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Soundbites: Ford Atlas Concept

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Earlier today, Ford Motor Company revealed the bold and versatile Ford Atlas Concept, a groundbreaking exploration of potential technologies, fuel efficiency advancements and capability improvements that are designed to meet the work and recreation needs of tomorrow's truck buyers. Gordon Platto, Chief Designer, says the Ford Atlas Concept has signature design features that are part of Built Ford Tough DNA, including the nostril grill, the drop-down belt and a few new aesthetic features that are functional, serving life style and work interest.

 

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