B25Nut Report post Posted July 2, 2015 This is depressing, but I don't see any effort by Ford to promote the FFH. http://www.hybridcars.com/june-2015-dashboard/ Quote Share this post Link to post Share on other sites
hybridbear Report post Posted July 2, 2015 http://www.hybridcars.com/june-2015-dashboard/ The FFH sold less than the C-Max, Sonata, Camry, Prius V, Prius C & Prius Liftback. That's very disappointing. Quote Share this post Link to post Share on other sites
Hybrider Report post Posted July 3, 2015 It is depressing. I haven't seen any FFH-specific ads on TV since during this year's Super Bowl, right before they downgraded the EPA ratings for the FFH. Even the Fusion sales as a whole are declining. I figure it is because the FFH is no longer the newest, flashiest bauble for the general public to glom onto. Quote Share this post Link to post Share on other sites
Hybrider Report post Posted July 3, 2015 The C-MAX moving ahead of the FFH is what really surprises me. Quote Share this post Link to post Share on other sites
hybridbear Report post Posted July 3, 2015 I find it rather funny that B25Nut & I posted this at the exact same time this afternoon! I merged the two threads now... 3 Hybrider, GrySql and corncobs reacted to this Quote Share this post Link to post Share on other sites
jadei Report post Posted July 3, 2015 This is depressing, but I don't see any effort by Ford to promote the FFH. http://www.hybridcars.com/june-2015-dashboard/ The grand prize on Family Feud the other night was a red FFH :) Quote Share this post Link to post Share on other sites
md13ffhguy Report post Posted July 4, 2015 Cheap gas. Quote Share this post Link to post Share on other sites
djminfll Report post Posted July 5, 2015 I think Ford is marketing the car incorrectly. Someone in my office is planning on getting a new car, and I talked about the FFH. He decided on the Honda Accord Hybrid. Honda isn't doing much advertising on their hybird, and from everything I've read, the Accord doesn't make it's EPA numbers either, so I don't get it :( Quote Share this post Link to post Share on other sites
tr7driver Report post Posted July 6, 2015 These are not mass market cars, and Ford is treating them as such. Ford only has to sell enough FFH, FFE, Cmax cars to get the corporate fuel economy numbers within range to offset sales on F150's and SUV's. I'm pretty sure Ford looses money on every Hybrid/Electric it sells, but more than makes it up on the Truck/SUV side. The trade refers to our cars as "Quota Cars". If Gas jumps to $4/gal, Ford has a great product to sell when the public moves back to economy vehicles. 2 corncobs and GrySql reacted to this Quote Share this post Link to post Share on other sites