2014 SE with Nav/mysync/ back up cam etc, luxury pack, remote start/ push to start and heated steering for $24,000 out the door. I used the USAA car buying program for my purchase. This saved me roughly 6,000 off the MSRP from the start. I traded in a car at $ 2,500 and after taxes and registration (did it through TX not VA which made it a bit more expensive) I put $ 2,200 cash down and paid the rest ($ 24,000) with a pre approved loan check. I did not add on any warienty packages.