I'll take this one step further. When the initial excitement wears off and he is sitting in the MKZ, and sees the new models debuting months later he is going to say why did I buy this thing? He is going to wish he still had his $31k F150 and $20k sitting in the front seat. There will be big time buyer's remorse. Even more so because Ford is dropping the MK-whatever names.... Jan 11, 2011 Ford's Alan Mulally wants Lincoln on par with BMW, Lexus http://content.usatoday.com/communities/driveon/post/2011/01/fords-alan-mullaly-wants-lincoln-on-par-with-bmw-lexus-/1 You see a lot of guys on the F150 forums say they bought a 2010 but wish they had waited for a 2011. Don't be one of those guys. If you are buying new and keeping it for 10 years, like Orman says, it makes more sense to wait just a little bit more for the vastly improved models.